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Adam Ross

More from Adam Ross

By Adam Ross
on October 13, 2017

Happy Friday the 13th to all of you AdWord Managers out there! Not to add another thing to worry about to your list this Friday, but do you know what your quality score is currently? If that’s a new buzzword, then you should be worried about all of the money you could be wasting in your account due to a poor quality score. By managing your AdWords account around quality score, you can see lower CPC’s, higher click volume, and potentially higher conversion volume. To help you out with your AdWords management, we’ve broken down the main quality score factors here below to avoid any mistakes on this spooky day.

By Adam Ross
on April 25, 2017

As the face to every paid search account here at AdVision, I run into a lot of the same questions. Why would I want to bid on my own name? What is an expanded text ad? What’s a good benchmark on the data we’re looking at? How do you go about optimizing an account? Etc.

By Adam Ross
on July 08, 2016

Client relationships are the glue, magic, and sometimes the safety net of every account. If you’re unable to build rapport with a client, then it’ll be that much harder keeping them on board.